Socium Media Shortlisted for 3x US Search Awards 
Evan Matus Blog Posts - Page 4
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Jul 20, 2024 Paid Search
The Importance of Keywords, Keyword Research, and Planning for Google Ads
Google Ads is a powerful platform for driving targeted traffic and achieving business goals. However, the success of your Google Ads campaign hinges on the strategic use of keywords.
Jul 17, 2024 Digital Marketing Paid Search Paid Social SEO
Upper Funnel Marketing: Increasing Brand Awareness on Google, Meta, and Bing
Upper-funnel marketing is a critical phase in the marketing journey. It involves attracting potential customers and guiding them to purchasing.
Jun 24, 2024 Paid Social
10 Facebook Ad Examples We Love
Facebook ads have become a powerhouse tool for businesses to reach and engage with their target audience. With millions of daily users, it’s crucial for brands to stand out among the sea of content in-feed.
Jun 24, 2024 Content Marketing
What is a USP in Marketing: Your Business’s Key to Standing Out
In the world of ecommerce and digital marketing, standing out isn’t just an option—it’s essential. That’s where a Unique Selling Proposition (USP), or Unique Selling Point, comes into play.
