Ricky Weiss Blog Posts - Page 7

Socium Media
Oct 14, 2020 SEO

What is Organic SEO? (And Organic SEO Services)

by Ricky Weiss

When it comes to digital marketing, we’ve found that oftentimes both digital marketers and clients have a good understanding of paid media including Google Ads, Bing Ads, Facebook Ads, but many times their understanding or SEO is not as extensive. For whatever reason, SEO seems to be this mystical and magical marketing strategy that seems […]

Socium Media
Oct 07, 2020 SEO

What to Include When Reporting for SEO

by Ricky Weiss

When working on your website’s SEO it’s extremely important to track your progress. From auditing the site before you begin to record what’s needed to be done, to benchmarking the website analytics before you implement the title tags, meta descriptions, and other onsite SEO work, to tracking your progression after you’ve implemented the onsite SEO […]

Computer with magnifying glass and upward arrow.
Sep 30, 2020 Reporting

What is Direct Traffic in Google Analytics?

by Ricky Weiss

We often are asked many Google Analytics questions, from how to set up a Google Analytics account, to how to grant edit access to a user, but one question I have been hearing a bit recently is, what is direct traffic in Google Analytics? We always speak to Organic Traffic and Paid Traffic, but most […]

Content Brief on computer screen illustration.
Sep 23, 2020 Content Marketing SEO

What is a Content Brief?

by Ricky Weiss

As we work with our clients to grow the overall number of organic keywords their websites are ranking for, in addition to targeting new keywords, we always focus on writing quality content for their blogs. In most situations, we are either supplying blog topics and keywords to the client’s team of writers, or we are […]