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Keyword Research for YouTube Videos
With YouTube exploding and everyone trying to start a channel to build their brand, it is essential to perform keyword research for your YouTube videos if you expect to drive organic views to your videos. Keyword research allows you to identify words to use within your video, the title, the description, and tags to help […]

What is Domain Authority and How Can I Increase It?
If you are interested in increasing the organic traffic to your website, knowing your Domain Authority, or Domain Rating, will be very helpful in identifying which keywords your website can realistically target. But what is domain authority or domain rating, and how do we increase it? Let’s walk through what DA or DR means, and […]

Dofollow Backlinks vs. Nofollow Backlinks
When a website links to another website, there are two ways the website can be linked. The first way being a dofollow link, and the second way being a nofollow link. Although both types of links achieve the same goal of linking from the origin site to the destination site, they tell the search engine […]

Best Practices: Organic Landing Pages
Once SEO tags have been optimized, we typically begin to start optimizing existing copy in addition to adding new copy and pages to the website. We call these new pages, Organic landing pages. Organic landing pages are a way to target a specific page towards specific keywords. The goal of an organic landing page is […]