Our Blog - Page 9

If you have been trying to improve your website’s SEO in order to increase your organic traffic, you have probably become familiar with keywords and SEO tags. Keywords are the terms potential customers are searching for, and we insert these keywords into the SEO tags in order to target the terms. This is step 1 […]

I’m guessing you’ve landed on this blog because you have learned about SEO and are researching if your website needs SEO….am I right? The truth is, your website or business can always use Search Engine Optimization if your website is not currently optimized. Let’s discuss what I mean by “optimized” SEO Tags or Meta Tags […]

When blogging for SEO, many will argue that you want to post as much content as possible. Their main reason being, the more blog posts you have with great keywords and SEO-optimized text, the more keywords you will target and rank for in search engine results pages (SERPs). But the question remains, how often should […]

Search engine optimization is a process of improving the rank of your website on search engines. The higher the ranking your site has, the more traffic you are likely to get from people searching for what you offer online. A good SEO strategy can help any business increase their exposure and generate free traffic that […]

Socium Media has been named winner of Inc. magazine’s annual list of the Best Workplaces for 2021. Hitting newsstands May 18 in the May/June 2021 issue, and as part of a prominent Inc.com feature, the list is the result of a wide-ranging and comprehensive measurement of American companies that have created exceptional workplaces and company […]

How many blog posts should I be posting on my blog per month? That is a question that many bloggers, marketing managers, and website owners constantly ask themselves. When considering how many blog posts to post per month, there are a lot of factors to consider. How much time do you have available? How often […]

The answer is actually rather simple. First, you will need to increase the number of keywords that your website ranks for by adding relevant keywords to your website. Then, you will need to make sure that those keywords are spread out throughout the content on your site. This will help maximize SEO (search engine optimization) […]

A domain name, or a top-level domain, is the part of the URL that precedes the “www” or “https://”. In other words, a domain name is what you type into the address bar when you are typing in a URL to go to a website. For example, our domain name is “sociummedia.com”. A domain name […]

As an SEO Strategist at a New York City Digital Marketing Agency, I have had the opportunity to work with an array of clients in a variety of different verticals. Some clients being unicorn companies, some one-man teams, and others your typical startup or mid-size company. While the relationship, knowledge of SEO, and responsibilities might […]

Page speed has always been considered an important metric for both search engine optimization as well as conversion. Page speed, or the time it takes for your browser to load a website page, seems pretty straightforward, but there are quite a few components to consider when optimizing your website. First off, there are three ways […]

There is no shortage of ways to drive traffic to your website, with paid advertising at or somewhere near the top of the list for many businesses. While there are many benefits of pay per click (PPC) advertising—including the potential for immediate traffic—there are two questions you must first answer: What is your PPC budget? […]

In May of 2020, Google announced that they would be updating the algorithm to incorporated Page Experience into the signals. Google has been working on a set of Core Web Vitals, a set of metrics related to site speed, site responsiveness, and the visual stability of a website. The goal here is to provide a […]